Sunday, July 1, 2012

Creative Inspiration, or, Cereal for Dinner

When I realized in a blinding flash of inspiration that I wanted to start my own firm, it gave me a real burst of creative energy. I haven't been so excited and charged up about architecture since school. Usually I'm a 9-to-5 kind of gal. I go to the gym, come home and cook dinner, watch some TV, and go to bed. Lately, I've been more like a 9-to-5, plus 6-to-10-and-don't-let's-even-talk-about-the-weekend kind of gal. Luckily, my husband is a 'creative' too, and totally gets it, and totally forgives me for forsaking my domestic duties. In fact, he has been on a creative streak too. Conversations between us tend to go like this...

"oh, hi honey"
"oh, hi. um...do you want to do dinner?"
"uuh...not really, do you?"
"nope, I just want to work"
"great, me too!"

...and then we go bury our heads in our computers and eat cereal for dinner.

OMG WTF HP?

In which our heroine Jenni is overwhelmed by the enormity and minutae of setting up a business.

Chapter 1: the to-do list
OMG, there is a lot of stuff that needs to be done in order to set up a business...some choice bits from my sprawling to-do list:
  • get licensed! (heh...pretty major; I can't even register my business with the city until I am licensed. The paperwork is in the mail!)
  • set up website!
  • purchase new computer (check!)
  • 'acquire' software...
  • learn about financial management!
  • make friends with some reporters!
  • find my next client!
Note the ironic emphasis given to tasks that seem ridiculously huge to just list off on a to-do list!

Chapter 2: shit-storms
Each task stirs up its own little shit-storm of problems. Want a new computer? Great, it arrived. Now you have to figure out how to get the files from your Mac to your PC, how to protect your PC from internet malice, how to delete all the obnoxious bloatware hp thoughtfully installed for you without deleting some vital component! 

Chapter 3: side-tracking
Each task also brings the distinct possibility of becoming so sidetracked you can't even remember why you are doing what you are doing. Today, I found myself beginning to painstakingly scan images from an 18" tall pile of sketchbooks, because I wanted the images to put on my personal website, because a personal site would be a great place to showcase my more 'arty', less 'professional' work. After 30 minutes I snapped out of it and realized this item is NOT on the critical path. Nevertheless, I set up a quickie website for myself along with my totally unfinished business website. 

Behold, the grandeur: 
jennikatajamaki.com
studiomaki.co

Chapter 4: the end
Now I can check off one item....start blogging. And I need to add: keep blogging. Uck...